Bodog Buys Top Slots Domain

The domain name of Slots.com has been purchased by Bodog founder, Calvin Ayre, who believes that the site has the potential to truly showcase the greatness of this game.

BodogBrand.com paid $5.5 million for the domain name, the highest paid for a product of this kind in 2010.

Poker.com was recently bought for $10 million, while Casino.com sold for $5.5 million in 2003.

“After Casino.com, we feel that Slots is the best gaming domain in the world,” said Ayre. “Bigger even than Poker.com because there are no strong brands in this space and slots are far more universal than poker. Just look at the amount of space a casino devotes to Slots over poker, added to which it’s simple to spell and easy to remember.”

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